As the time is changing, brands are finding a swifter and smoother way to reach more people. Organic marketing is a cost effective way to reach a potential target audience but when brands look out for fast growth, the best solution available in that case is paid advertising. Increase your brand visibility in the search engine with our PPC advertising
What Makes Digital Taktic The Best PPC Agency in Kolkata?
We determine the correct keywords for your brand, the goal of your SEM campaign and give a PPC budget to your ad accordingly for it to run to bring new customers.
“Nobody counts the number of ads you run; they just remember the impression you make.” – Bill Bernbach.
PPC Advertising is the most effective way to generate new customers and maximize ROI.
Our PPC Ads services:
Search Ads- It is the most common and used paid marketing. It appears to people searching for products or services related to your business. Display Ads- It is the most effective way to reach new customers and almost 70% of people get converted through display ads. These ads appear on your search engine’s partner websites and sense these are more visually appealing, it attracts a lot of potential audience.
Social Ads- Ads run on social media platforms like facebook, instagram, linkedin are social ads. While running these campaigns you can geo target your audience or even target them based on
their behavior, demographics etc.
Remarketing Ads- These ads are visible to people who have already visited your website. You re-target these people to remind them of your brand.
In-stream Ads- These are YouTube Ads that appear on the search list of YouTube
Our Professional Budget-Friendly PPC Services
Brand Visibility: With a good PPC campaign, we will help you reach to a mass of people interested in the type of product or service you sell
Detailed Targeting: You can granulate the audience for your campaign. You can segment them location-wise, age-wise, behavior-wise (likes, dislikes, interests), and many other factors. This
helps you to reach the correct set of audience.
Quick Results: Thes best perk of PPC is the immediate results it delivers. Once we have published your campaign, you can start seeing results soon enough.
A/B Testing: We’ll create versions of your campaign and optimize it to generate high conversion leads.
Trackable Traffic: With quick results, you can see immediate traffic on your website.
Customization: We keep a track of each and every data and metrics. For us a successful strategy is the one which ensures that the implemented marketing strategy is working. If not, we can customize it and then run again.
How does SEM work?
Under Pay per Click strategy, comes Search Engine Marketing (SEM) a part of digital marketing strategy that involves enhancing the ranking of a website by increasing its visibility in SERPSsearch engine results pages.
It works like:
1. Keyword Research: Identifying relevant keywords that potential customers might use when searching for products or services. These keywords determine when and where ads will appear.
2. Ad Creation: Advertisers create compelling ads which include a headline, ad copy, and a destination link to the website.
3. Ad Auction: The auction considers the bid amount (how much an advertiser is willing to pay for a click).
4. Ad Placement: Ads are displayed in the sponsored section of the search results- the top or bottom of the page. The order is influenced by bid amount and Quality Score.
5. Cost-Per-Click (CPC): Advertisers are charged when someone clicks on their ad. CPC is determined by factors like bid amount, quality score and others.
6. Landing Page: When a user clicks on the ad, they are taken to a specific landing page. The landing page must be relevant, user-friendly, and properly optimized for conversions.
7. Monitoring: SEM campaigns require ongoing monitoring and optimization. Make improvements to the campaign to enhance the effectiveness of the campaign.
The PPC experts of DigitalTaktic are to improve your growth, track, monitor and improve your campaign to get the best of conversions. Leverage our expertise in ad creation and don’t wait anymore to grow your business quickly
With our mastermind PPC advertising service, you’ll gain your potential leads. As a best PPC advertising company in Kolkata, India, we stay updated with the latest trends and strategies in PPC advertising to ensure your campaigns are always optimized for success. And also We believe you deserve to know exactly how your campaigns are performing. With us, you’ll have the peace of mind of knowing exactly where your investment is going and the incredible results it’s generating.
If you type ‘samsung mobile phones under 30000’ the search engine result page shows you a number of links. The first few and bottom links are paid ads which position itself based on the bid, campaign type and quality score.
It ranges starts from 10,000/- and can go upto lakhs depending on the complexity and demand from the project.
It is the best way to gain customers quickly and grow your business.